What are Online Paid Surveys?
At some point in time anyone who surfs the Internet gets asked to fill out a survey. Big ones, little ones, all types are out there. Whilst it originally feels good to be asked your opinion after you've had dealings with a company, after a while we get hardened to the idea and most people just generally ignore them.
But surveys are important, especially to the instigator as a valuable source of information about what people are thinking. They provide insights and details of customer preferences, wants and needs.
In addition, many companies don't have a close and immediate contact with their customers. Consider for example, some of the top household names in the grocery sector. Their immediate customers are distributors and major supermarket chains but their real customers, the ultimate consumer will make decisions maybe hundreds or thousands of miles away. The manufacturer needs to know why this customer chooses one product over another. But how do they find out?
The answer is surveys. The manufacturer hires a Marketing Research firm to find out what potential buyers think. The Marketing Research firm carefully crafts a series of questions designed to get answers to the primary questions that management has. Then they contract a Survey making company to physically get answers to their questionnaire. They specify the demographics; geographic areas, qualifying questions, "How many times do you buy groceries a month?" "How much do you spend on groceries each month?" and so forth.
Traditionally that meant sending interviewers onto the streets or onto the phones to ask people for their opinions. Unfortunately, it is natural for people to be overwhelmed when they have to speak to someone on the phone or face to face and so traditional surveys can feel like an interview and the atmosphere can be quite threatening.
Online paid surveys are nothing like this, as the survey takers remain anonymous and can take them at their own pace as and when it fits their schedule, rather than the exact moment they're rushing out the door (subject to quota not being filled). Participants can be totally honest and truthful, as unlike face to face or telephone surveys, they don't have to worry about saying something stupid.
This means the product manufacturers and brand name companies find out what consumers really think rather than what they think the company want to hear.
The survey maker runs a computer sort on its database of survey takers to see how many qualify under the demographic specifications. Then they select a representative sample of these, adjust the sample size to fit within their budget for this survey. When they are ready they post the survey on a private page of their website and send out email notifications to the chosen survey participants.
Now how do they know that these people are qualified and that they will take the time to go to the website and fill out the survey forms?
They know that these survey takers are qualified because they had all filled out applications earlier giving their complete demographic information. And, they know that most will come in and fill out the survey forms because they have already agreed to pay them for their participation!
And the survey maker's contract with the Marketing Research firm included the funds to pay the survey takers.
And so you see, it makes perfect sense for the manufacturer (and thousands of companies in similar situations of needing information and feedback from their distant customer base) to pay for this survey information. This means that there are many thousands of surveys being made, and the survey makers must have a large, stable list of survey takers available to send them out to.
So all you have to do to get paid to take surveys is to get on the survey makers' lists, then check your in-box and respond to the surveys you are offered!
Online paid surveys can be interesting. Merchandise owners and manufacturers are always hungry for feedback about their products. Survey takers are often involved in online paid surveys for pre-product launches. It can be a great feeling being in the know, especially when you see products you've reviewed when they appear in the shops. Typically you'll be reviewing new foodstuffs, cleaning product ideas and entertainment products, but you could be discussing the new lines for famous fashion or cars, MP3 players, music, etc.
Such free internet paid surveys allow you to share your knowledge and explain what you hope to see in products.